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Don’t miss our 700-strong range of games, puzzles and gifts on Stand E50, catering from preschool to adult and for the whole family in between, there really is a game for everyone!  See firm favourites including Smart Ass, Perudo, Subbuteo, Yes! No! and Don’t Say It, as well as exciting new lines for 2025! There is the TV classic Bullseye Board game, new educational build and play STEAM 3D science toys in partnership with National Geographic, and a fun range of games starring Roald Dahl’s Matilda, as well as many more! You can't beat a bit of 'Bully'! The TV...

Make sure you do a DOUBLE take at Toy Fair. Don't DART past, come and CHECKOUT our great products and hit the BULLSEYE for 2025! We are really looking forward to catching up with our retailers and seeing some new faces at The Toy Fair 2025. Come and visit us in the Grand Hall on Stand E50, check out our prize range of Games, Puzzles and Gifts! To register interest and contact one of our account managers, click here.

Wishing all our customers a fun-filled and festive Christmas. We look forward to seeing you in the new year and continuing to bring you innovative games, gifts and puzzles. 

We are so excited to be playing a part in the relaunch of the super, smashing, great...Bullseye! 🎯 The TV classic Bullseye returns to our screens this weekend for the much anticipated Christmas special, with new host Andrew ‘Freddie’ Flintoff, and the new University Games’ Bullseye Board Game, arriving this spring, will ensure players at home will also have a ‘super, smashing, great time’! Play through the rounds, get to the final and try to win Bully's Star Prize.  All the categories represent the ones seen in the world famous Bullseye!  Categories include Science, Sport, Spelling, Music, Films, TV, History, Places,...

This weeks Christmas Gift Guide pulls out our Top 3 must-haves that are fantastic for footy fans (try and say that quickly!)Subbuteo has had a big come-back this year and really is a gift that keeps on giving! Bringing all the generations together, time and time again. Subbuteo is one of the world's most iconic sports games bringing the fun and competitiveness of football to your living room! Subbuteo has always been a true family game, a time when everyone can play together and fans of all ages will love the new re-energised Subbuteo range with greatly improved detail. The much...