News — University Games

The finalists for The Licensing Awards 2025 have been announced. Over 4,000 products were entered across the 12 Product awards categories, with the finalists being selected by retail buyers. The buyers included those from retailers such as Asda, B&M, BargainMax, Calendar Club, Cardfactory, Character.com, Dobbies, Forbidden Planet, HMV, Hobbycraft, Iceland, Jarrold’s, John Lewis, Longleat, Marks & Spencer, Matalan, Moonpig, Next, Primark, Sainsbury’s, Selfridges, Tesco, The Entertainer, The Very Group, The Works, TJ Morris and Vanilla Underground. We are thrilled that our very own Bullseye products, Bullseye Main Game and Bullseye Mini Game have been named as finalists in the best licensed...

In a Global Distribution Agreement, Hansen Games, Gift and Toy Company have partnered with University Games, granting them exclusive worldwide rights to distribute the complete Hansen product range. The Hansen range includes Hoberman Spheres, Fame Master models, handheld electronic games, Hansen-branded classic games, and a variety of distributed games and dolls. Select Hansen lines will be included in the 2026 University Games UK Catalogue, and available early 2026 in the UK. Bob Moog, President of University Games and John Hansen III, CEO of the John N. Hansen Company, jointly announced the a global distribution agreement in the US this week....

There is plenty of building and construction fun to be had with University Games and Lagoon’s educational STEAM toys, that include the exciting new National Geographic How Things Work series, along with The Learning Journey’s Techno Gears and Techno Tiles construction sets. The new and exciting National Geographic How Things Work series of nine beautifully designed 3D Puzzles make an impressive range of construct and play STEAM science toys. The series includes a Blast Off Rocket, Racing Car, Parachute Launcher, Aeroplane Launcher and Hydraulic Lift, as well as a Vacuum Cleaner, Monocular, Periscope and a Kaleidoscope.  Combining hands-on building whilst learning...

Looking for exciting and innovative games and puzzles the whole family will love? University Games and Lagoon, the experts in games and puzzles, are bringing their best-selling favourites to this year’s Toymaster Show—along with thrilling new additions. Get ready to explore engaging educational toys from The Learning Journey, discover the fascinating National Geographic How Things Work STEAM science range, and dive into a world of fun with brand-new games inspired by Roald Dahl. Just arrived is an engaging new series of educational puzzles in The Learning Journey range. The new Sort and Learn Magnetic Puzzle mazes will have youngsters learning...

With World Book Day just around the corner (6th of March) it seemed fitting that we have a look at our comprehensive licensed range featuring some of the most popular evergreen characters from children’s storybooks, such as The Very Hungry Caterpillar, The Tiger Who Came to Tea, Mog The Forgetful Cat, The World of Dinosaur Roar and Dog Man. First up, MOG the Forgetful Cat, a classic evergreen licence known and loved by a large audience. With over 2 million copies of the original book sold, over 17 book titles now published and a hugely popular Christmas TV special. The Mog 2-in-1 board...